Is Viva Terra ethical and cruelty-free?
Yes — Viva Terra scores 87/100 on EthiCompare, one of the stronger ratings in our database, with 2 of 4 ethics signals verified.
Viva Terra is an ethical home goods brand specializing in artisan-crafted, sustainable products like handwoven jute hemp rugs and recycled glass drinkware, scoring high on ethics with Fair Trade and B Corp certifications, and no major controversies.
The evidence, signal by signal
Cruelty-freeverified
No animal testing on finished products or ingredients.
Vegan optionsunverified
Core product lines are vegan, but some artisan collections may include animal-derived materials.
Sells in mainland Chinaunverified
We have not confirmed this brand's mainland China distribution.
Third-party certifiedverified
We record 2 distinct certifications across this brand's products.
Public pledges: Carbon neutral, 100% recycled packaging, renewable materials, and a 50% emissions reduction target by 2030.
Scored with our public methodology. Profile last updated 2026-08-30.
Viva Terra products we score
Hand-blown glassware made from 100% recycled glass by artisans in Bogota, Colombia. A perfect example of circular economy practices meeting fair-trade craftsmanship.
An artisanal, Earth-friendly rug hand-braided by Fair Trade craftspeople using rapidly renewable jute and hemp fibers.
More on Viva Terra
Is Viva Terra ethical? FAQs
Is Viva Terra cruelty-free?+
No animal testing on finished products or ingredients.
Does Viva Terra have vegan products?+
Core product lines are vegan, but some artisan collections may include animal-derived materials.
Does Viva Terra sell in mainland China?+
We have not confirmed this brand's mainland China distribution.
What is Viva Terra's ethics score?+
Viva Terra averages 87/100 across 2 products we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Viva Terra?+
See our full list of ethical alternatives to Viva Terra for better-scoring options in the same categories.