Ethical Alternatives to Scope
Scope is a widely recognized brand for mouthwash and toothpaste, but it is not currently listed on our site. While the brand itself carries no major ethical controversies, its parent company, Procter & Gamble, has a mixed ethical profile due to animal testing policies and environmental impacts, which may lead shoppers to seek alternatives.
Categories compared: Beauty & Personal Care, Health & Wellness
Why shoppers look for alternatives to Scope
- Parent company Procter & Gamble sells oral care products in mainland China, where animal testing is legally required for imported products, raising concerns for cruelty-free shoppers.
- Scope carries no independent certifications (e.g., Leaping Bunny, Vegan, or B Corp), making it hard to verify ethical claims beyond company statements.
- Procter & Gamble has faced scrutiny over its environmental footprint, including plastic waste and water pollution, which may conflict with eco-conscious values.
- Many independent ethical brands offer similar oral care benefits (plaque prevention, fresh breath) with transparent sourcing and cruelty-free guarantees.
Top-scoring alternatives to Scope

A fluoride-free, 70% organic toothpaste that leads the industry in fair trade sourcing and activist corporate governance.

The ultimate multi-tasker for minimalist hosts; one bottle can wash hands, body, hair, and even dishes.

A UK-based, women-owned B Corp offering the highest ethical standard in menstrual care. This bulk 'Sisterhood' bundle features GOTS organic cotton tampons and pads with RSPO-segregated inputs, ensuring zero deforestation.

The gold standard of ethical cleaning. A highly concentrated, multi-surface liquid soap made from organic oils and fair trade ingredients in 100% PCR packaging.

The gold standard of ethical soaps, featuring regenerative organic palm oil and a legacy of fair-trade advocacy and radical transparency.

A hand-crafted, raw wellness balm produced by women’s cooperatives in Ghana, ideal for gluten-free skin nutrition and head-to-toe hydration.

A zero-waste oral care system consisting of fluoride-free tablets in a refillable glass jar, featuring ingredients sourced from ethical Eastern European partners.

A high-potency, carbon-extracted rosehip oil designed specifically for sensitive skin, backed by rigorous B Corp standards and organic agricultural sourcing.

A plastic-free, highly concentrated shampoo bar that replaces three plastic bottles, featuring fair-trade ingredients and carbon-neutral shipping.

A moisturizing, sulfate-free bubble bath featuring handcrafted fair-trade shea butter and calming lavender oil.

A culturally authentic, multipurpose soap that funds community empowerment projects in Togo through a direct-trade model.

A revolutionary carbon-neutral alternative to single-use cotton pads, designed to be used up to 1,750 times and fully compostable at the end of its life.
What Scope is rated on
Scope, owned by Procter & Gamble (P&G), competes in the oral care segment of Beauty & Personal Care and Health & Wellness. Although Scope itself has no known ethical controversies, P&G’s corporate record affects its overall rating. P&G states it does not test on animals unless required by law, but it sells products in mainland China where animal testing is mandatory for imported oral care items. The brand also lacks third-party certifications such as Leaping Bunny, Vegan, or B Corp. Additionally, P&G has faced criticism for its use of single-use plastics and contributions to plastic pollution, though it has made some sustainability commitments.
How the alternatives were picked
Our team selected alternatives based on independent ethical certifications (e.g., Leaping Bunny, Vegan Society, B Corp) and public policies on animal testing, environmental impact, and ingredient transparency. We prioritized brands that do not sell in markets requiring animal testing (like China) unless they use specific non-animal testing exemptions. Each alternative listed on our site is verified for at least one recognized ethical certification, and we avoid brands owned by parent companies with conflicting practices.
What to check on the label
When choosing an ethical oral care product, look for clear labels: a Leaping Bunny or Cruelty-Free International logo indicates no animal testing at any stage. The Vegan Society trademark confirms no animal-derived ingredients. Check for a B Corp certification to ensure overall social and environmental accountability. Also examine packaging: glass, aluminum, or recyclable plastics reduce waste. Avoid vague claims like “natural” without certifications, as these are not legally enforced.
How to judge a suggested brand alternative
An alternatives page is a starting shortlist, not proof that one brand is universally better than another. The suggestions come from our catalogue: published products in a similar category with a recorded ethics score. They answer a narrow question — which products we list might fit the same need — and they cannot tell you which option performs best, suits your skin or diet, or matches your budget.

Match the job before the score
Start with what the original product does for you: format, size, scent, skin or dietary requirements and where you buy it. A higher-scoring alternative is not useful if it comes in a format you cannot use or is not sold where you shop. Check the alternative's full record — purpose, ingredients, price and seller — before treating it as a replacement.
Compare evidence, not impressions
Read certifications at their stated scope: a scheme may cover one range, one material or a named entity rather than a whole brand. An animal-free ingredient list and an animal-testing policy are separate questions, and a parent company's record is a third. Where a claim matters to you, confirm it in the scheme's own directory or the manufacturer's current statement rather than relying on a badge alone.
Keep the limits of the comparison visible
Catalogue scores are AI-assisted assessments with documented limitations, not laboratory measurements. A missing score is a data gap, not a failing grade. The original brand's presence here reflects what our records contain, which may omit reformulations, regional differences or newer certifications. For health, safety or recall concerns, use official sources rather than any score.
| Check | Where to confirm it | Avoid assuming |
|---|---|---|
| Does the alternative do the same job? | Its full product record and the maker's current description | A similar category means a like-for-like replacement |
| Is a claimed certification current? | The certification scheme's official directory | A badge covers the whole brand or group |
| Is it actually available to you? | The retailer's current listing, price and delivery | A catalogue price tier is a live quote |
Frequently asked about Scope alternatives
Does Scope test on animals?+
Scope’s parent company, Procter & Gamble, does not conduct animal testing unless required by law, but it sells oral care products in mainland China, where imported cosmetics and oral care items must undergo mandatory animal testing. This means some Scope products may be tested on animals to comply with Chinese regulations.
Are there any known ethical issues with Scope aside from animal testing?+
Public records show no major ethical controversies specific to Scope itself. However, Procter & Gamble has faced scrutiny over its environmental footprint, including plastic waste and water pollution. Scope also lacks independent ethical certifications, which may be a concern for shoppers seeking verified claims.
What certifications should I look for in a Scope alternative?+
Look for the Leaping Bunny logo (cruelty-free), the Vegan Society trademark (no animal ingredients), and B Corp certification (overall ethical business practices). Also check for recyclable or plastic-free packaging to reduce environmental impact.
Is Scope sold in China?+
Yes, Scope is sold in mainland China, which requires animal testing for imported oral care products under current regulations. This is a key reason ethical shoppers may choose alternatives from brands that avoid this market or use non-animal testing exemptions.