Yes — Lundberg Family Farms scores 91.3/100 on EthiCompare, one of the stronger ratings in our database, with 2 of 4 ethics signals verified.
Lundberg Family Farms is a pioneering California-based agricultural brand specializing in regenerative organic rice and grains with a heavy focus on soil health, biodiversity, and ethical sourcing. The company holds top-tier environmental certifications and operates as a Certified B Corporation with a strong commitment to long-term ecological restoration.
| Check | Status | Evidence |
|---|---|---|
| Cruelty-free | unverified | Does not conduct or commission animal testing for food products. |
| Vegan options | unverified | Primarily vegan; core grains are 100% plant-based, though some snacks may contain dairy. |
| Sells in mainland China | verified | The brand does not sell through channels that require mainland China post-market testing. |
| Third-party certified | verified | We record 6 distinct certifications across this brand's products. |
| Certifications | on file | Regenerative Organic, USDA Organic, Non-GMO, B Corp, 1% for the Planet |
Scored with our public methodology. Profile last updated 2026-07-25.
Lundberg Family Farms offers 3 products on EthiCompare across Food & Nutrition, with an average ethics score of 91.3/10 and recurring certifications including Regenerative Organic, USDA Organic, Non-GMO.
Is Lundberg Family Farms ethical and cruelty-free? Read the verdict
Lundberg Family Farms has been a staple of the organic movement since 1937, long before the modern organic certification existed. Based in the Sacramento Valley of California, the brand is family-owned and operated, focusing primarily on rice, quinoa, and grain-based snacks. Lundberg is widely recognized for its early adoption of sustainable farming practices, such as straw management instead of burning and the protection of local wildlife. Today, they are a leader in the regenerative organic movement, transitioning significant portions of their acreage to meet the highest standards of soil health and carbon sequestration.
Lundberg boasts one of the most robust certification portfolios in the grain industry. Their products, such as their Regenerative Organic Certified Quinoa and High Protein Pasta, carry the Regenerative Organic Certified (ROC) seal, which ensures holistic management of soil, animal welfare, and social fairness. Additionally, the brand is a Certified B Corporation, meeting rigorous standards of social and environmental performance, accountability, and transparency. Other standard labels across their range include USDA Organic, Non-GMO Project Verified, and Gluten-Free. Many of their quinoa products also carry the Fair Trade USA seal and the 1% for the Planet logo, indicating a commitment to donate a portion of sales to environmental causes.
As a grain-based food producer, Lundberg Family Farms does not engage in animal testing. Their product range is overwhelmingly plant-based, consisting of various rice varieties, quinoa, rice cakes, and pastas. While many of their pantry staples are inherently vegan, consumers should check labels on processed snack items or seasoning mixes, which may occasionally contain dairy. However, their core mission aligns with plant-forward diets, and they are a Tier 1 choice for vegan consumers seeking ethically farmed grains.
Lundberg’s sustainability strategy is anchored in its "Leave the Land Better Than You Found It" philosophy. Their primary pledge involves the expansion of regenerative organic acreage, which focuses on cover cropping, crop rotation, and reducing tillage to sequester carbon. The farm has also implemented advanced water conservation techniques, such as laser-leveling fields to ensure uniform water distribution. Furthermore, the company utilizes 100% renewable energy for its manufacturing facilities through onsite solar arrays and Renewable Energy Credits (RECs). They are also working toward a zero-waste goal, currently diverting the vast majority of their facility waste from landfills.
Lundberg maintains a domestic-first sourcing model, growing much of their rice on their own family land or through a network of partner farms in California who must adhere to strict quality and environmental standards. For products that cannot be grown locally at scale, such as certain varieties of quinoa, they utilize Fair Trade sourcing. This ensures that farmers in regions like South America receive fair wages and work in safe conditions, with additional premiums reinvested into their local communities. As a B Corp, Lundberg is audited on its treatment of its own employees, consistently scoring well in worker health, safety, and engagement categories.
There are no major ethical or environmental controversies on record for Lundberg Family Farms. While some rice producers historically face scrutiny regarding arsenic levels or methane emissions, Lundberg has been proactive in addressing these issues. They conduct regular testing for heavy metals and provide transparent data to consumers. They also actively research methods to reduce methane emissions in rice cultivation through specific flooding and drying techniques (Alternate Wetting and Drying), positioning themselves as a proactive leader rather than a reactive participant in industry challenges.
Lundberg Family Farms is an exemplary brand for ethical consumers, particularly those prioritizing soil health and carbon sequestration. With high ethics scores ranging from 89 to 96 for their regenerative lines, they offer some of the most responsibly produced grains on the market. Their combination of B Corp status, ROC certification, and 1% for the Planet membership makes them a gold standard for transparency and environmental stewardship in the grocery aisle.
Committed to 100% renewable energy for manufacturing and expanding regenerative organic acreage.
Does not conduct or commission animal testing for food products.
Primarily vegan; core grains are 100% plant-based, though some snacks may contain dairy.
No — avoids mainland China retail channels.
Verified credentials appearing across Lundberg Family Farms's product range.
Average scores across our scoring pillars.
Where Lundberg Family Farms shows up across our directory.
Strengths mentioned most often across Lundberg Family Farms's products.
How consistent Lundberg Family Farms is across everything we have scored.
3
products scored
89–96
ethics score range
100%
carry a certification
$ / $$
price tiers
| Product | Category | Price | Ethics |
|---|---|---|---|
| Regenerative Organic Certified Quinoa | Food & Nutrition | $$ | 96 |
| Regenerative Organic White Quinoa | Food & Nutrition | $$ | 89 |
| Regenerative Organic High Protein Pasta (Fusilli) | Food & Nutrition | $ | 89 |
"ROC certification ensures top-tier soil health, animal welfare, and social fairness benchmarks."
"Domestic US growth reduces shipping emissions. ROC certification ensures carbon sequestration in soil."
"Focus on soil health, biodiversity (duck rescue), and renewable energy usage in the mill."

Domestically grown in the USA, this quinoa sets the gold standard for soil health and fair labor practices in the grains industry.

Grown in the USA using soil-first practices, this quinoa reduces the carbon footprint of plant-based proteins while supporting domestic regenerative agriculture.

A nutrient-dense pasta made from regenerative organic rice and legumes, supporting soil health and water conservation in California.
We have no cruelty-free certification on file for Lundberg Family Farms's scored products. Absence of a certification is not proof of animal testing, but it does mean nothing independent has been verified.
Lundberg Family Farms averages 91.3/100 across the 3 products we have scored, using public certifications, sourcing disclosures and controversy records.
Parent-company ownership changes what your money supports. See our brand ownership map for the current group structure and any conflicting parent-company records.
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