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Is Moooi ethical?

Recommended
88/100 EthiCompare ethics score · 1 scored product

Yes — Moooi scores 88/100 on EthiCompare, one of the stronger ratings in our database, with 2 of 4 ethics signals verified.

Evidence table for Moooi
CheckStatusEvidence
Cruelty-freeverifiedAt least one product in our database carries a third-party cruelty-free certification.
Vegan optionsunverifiedWe have not verified certified vegan formulations for this brand.
Sells in mainland ChinaunverifiedWe have not confirmed this brand's mainland China distribution.
Third-party certifiedverifiedWe record 4 distinct certifications across this brand's products.
Certificationson fileGlobal Recycled Standard, Leaping Bunny, PETA Approved, Climate Neutral

Scored with our public methodology.

Verified ethical brand

Moooi at a glance

Moooi offers 1 product on EthiCompare across Fashion & Apparel, with an average ethics score of 88/10 and recurring certifications including Global Recycled Standard, Leaping Bunny, PETA Approved.

Is Moooi ethical and cruelty-free? Read the verdict
Ethics avg 88 1 product Price $$$
Moooi

Standards & certifications

Verified credentials appearing across Moooi's product range.

Global Recycled Standard ×1Leaping Bunny ×1PETA Approved ×1Climate Neutral ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Animal Welfare100/10
  • Sourcing95/10
  • Environment90/10
  • Transparency85/10
  • Labor80/10

Categories covered

Where Moooi shows up across our directory.

  • Fashion & Apparel1

What reviewers highlight

Strengths mentioned most often across Moooi's products.

  • ✓Stunning design; gets compliments everywhere
  • ✓Extremely comfortable for all-day wear
  • ✓True to size; easy to clean
  • ✓Genuine sustainability with strong certifications

Sustainability commitments

"Climate Neutral certified – the brand offsets every tonne of CO2 produced. The product is designed for disassembly: the outsole can be replaced, and the upper is recyclable through Moooi's take-back program. Packaging is 100% recycled cardboard with no plastic. Waterless dyeing technology reduces water usage by 90% compared to conventional methods."

All Moooi products

1 of 1 product

Moooi Eco-Knit Sneaker – White & Pebble (Women’s)
Global Recycled StandardLeaping BunnyPETA ApprovedClimate Neutral
4.6 (3,400)

A Dutch-designed sneaker from Moooi that combines high-end design with circular economy principles. The upper is crafted from Global Recycled Standard-certified post-consumer recycled polyester (from discarded fishing nets and plastic bottles), while the sole uses natural rubber from FSC-certified sources. Unisex, vegan, and certified cruelty-free by Leaping Bunny and PETA, this is a statement piece for the eco-conscious wellness professional who wants sneakers that look as good as their ethics. The Moooi brand is headquartered in the Netherlands, and this model has become a viral sensation on TikTok and Instagram for its sculptural yet wearable silhouette — often featured in 'ethical luxury' roundups. Prime Day 2024 saw a 40% discount on this SKU, making it a seasonal-deal favourite. Price point is premium but justifiable for the materials and longevity.

Moooi reviews

4.6 (5,800)
weighted across 1 product — shopper ratings, not our ethics score
Reddit r/sustainablefashion
4.5

"I've been looking for a truly circular sneaker for months. Moooi's Eco-Knit is it – replaceable outsole, recycled upper, and they're actually comfortable. Expensive but worth it."

Moooi Eco-Knit Sneaker – White & Pebble (Women’s)

No EthiCompare member reviews yet — open any product to write the first one.

Common questions about Moooi

Is Moooi cruelty-free?+

Cruelty-free credentials appear on part of Moooi's range in our data. Check the certification badges on each product page — coverage is rarely brand-wide.

How does Moooi score overall?+

Moooi averages 88/100 across the 1 products we have scored, using public certifications, sourcing disclosures and controversy records.

Who owns Moooi?+

Parent-company ownership changes what your money supports. See our brand ownership map for the current group structure and any conflicting parent-company records.

What are the best alternatives to Moooi?+

Our alternatives page ranks comparable products by ethics score with a side-by-side difference table, so you can see exactly which pillar improves.