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Is Nellie's ethical?

Good with caveats
78/100 EthiCompare ethics score · 1 scored product

Mostly — Nellie's scores 78/100. It clears our bar on 2 of 4 ethics signals, with gaps worth checking before you buy.

Evidence table for Nellie's
CheckStatusEvidence
Cruelty-freeverifiedAt least one product in our database carries a third-party cruelty-free certification.
Vegan optionsunverifiedWe have not verified certified vegan formulations for this brand.
Sells in mainland ChinaunverifiedWe have not confirmed this brand's mainland China distribution.
Third-party certifiedverifiedWe record 2 distinct certifications across this brand's products.
Certificationson fileLeaping Bunny, Cruelty-Free

Scored with our public methodology.

Verified ethical brand

Nellie's at a glance

Nellie's offers 1 product on EthiCompare across Home & Cleaning, with an average ethics score of 78/10 and recurring certifications including Leaping Bunny, Cruelty-Free.

Is Nellie's ethical and cruelty-free? Read the verdict
Ethics avg 78 1 product Price $$
Nellie's

Standards & certifications

Verified credentials appearing across Nellie's's product range.

Leaping Bunny ×1Cruelty-Free ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Environment92/10
  • Animal Welfare85/10
  • Labor75/10
  • Sourcing70/10
  • Transparency68/10

Categories covered

Where Nellie's shows up across our directory.

  • Home & Cleaning1

What reviewers highlight

Strengths mentioned most often across Nellie's's products.

  • ✓Leaves zero residue on clothes
  • ✓Excellent for sensitive skin/eczema
  • ✓Compact, plastic-free packaging

Sustainability commitments

"Powder format reduces shipping emissions; metal tin is 100% recyclable and reusable; biodegradable formula."

Products from Nellie's

Nellie's Non-Toxic Laundry Soda
78Excellent
Leaping BunnyCruelty-Free
4.7 (12,400)

A highly concentrated, powder-based laundry detergent packaged in a reusable vintage tin, designed to rinse completely clear and leave no residue.

Common questions about Nellie's

Is Nellie's cruelty-free?+

Cruelty-free credentials appear on part of Nellie's's range in our data. Check the certification badges on each product page — coverage is rarely brand-wide.

How does Nellie's score overall?+

Nellie's averages 78/100 across the 1 products we have scored, using public certifications, sourcing disclosures and controversy records.

Who owns Nellie's?+

Parent-company ownership changes what your money supports. See our brand ownership map for the current group structure and any conflicting parent-company records.

What are the best alternatives to Nellie's?+

Our alternatives page ranks comparable products by ethics score with a side-by-side difference table, so you can see exactly which pillar improves.