Is 12 Tides ethical and cruelty-free?
Yes — 12 Tides scores 94/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
12 Tides is a pioneering snack brand specializing in kelp-based products that actively restore marine ecosystems through regenerative ocean farming. As a certified B Corp and Climate Neutral company, they set a high bar for environmental stewardship and supply chain transparency.
The evidence, signal by signal
Cruelty-freeunverified
12 Tides does not conduct or commission animal testing on any products or ingredients.
Vegan optionsverified
100% of the 12 Tides product range is vegan-friendly.
Sells in mainland Chinaverified
The brand does not sell through channels that require mainland China post-market testing.
Third-party certifiedverified
We record 7 distinct certifications across this brand's products.
Public pledges: Committed to 100% compostable packaging, climate neutrality, and ocean restoration through regenerative farming.
Scored with our public methodology. Profile last updated 2026-08-13.
12 Tides products we score
An industry-leading snack focused on ocean regeneration, utilizing invasive-resistant kelp farming to sequester carbon while providing a nutrient-dense alternative to potato chips.
12 Tides produces nutrient-dense snacks made from regenerative ocean-farmed kelp, aiming to turn the tide on climate change through 'blue' agriculture.
More on 12 Tides
Is 12 Tides ethical? FAQs
Is 12 Tides cruelty-free?+
12 Tides does not conduct or commission animal testing on any products or ingredients.
Does 12 Tides have vegan products?+
100% of the 12 Tides product range is vegan-friendly.
Does 12 Tides sell in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
What is 12 Tides's ethics score?+
12 Tides averages 94/100 across 2 products we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to 12 Tides?+
See our full list of ethical alternatives to 12 Tides for better-scoring options in the same categories.