Is Dove sustainable?

Mixed — Dove averages 62/100. There are verified positives, but the certification and disclosure record has gaps. Unilever targets reusable, recyclable or compostable plastic packaging and has cut virgin plastic across the Dove range; Dove also sells refillable deodorant.

We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.

The evidence behind the answer

Cruelty-freeverified

PETA-approved cruelty-free since 2018; Dove states it does not test on animals anywhere in the world and does not allow others to test on its behalf.

Third-party certifiedverified

We record 2 distinct certifications across this brand's products.

Scored with our public methodology.

More on Dove

Dove: frequently asked

Is Dove sustainable?+

Mixed — Dove averages 62/100. There are verified positives, but the certification and disclosure record has gaps. Unilever targets reusable, recyclable or compostable plastic packaging and has cut virgin plastic across the Dove range; Dove also sells refillable deodorant.

Dove: Cruelty-free?+

PETA-approved cruelty-free since 2018; Dove states it does not test on animals anywhere in the world and does not allow others to test on its behalf.

Dove: Vegan options?+

Some Dove products carry a vegan mark, but the classic Beauty Bar and several body washes do not; check the on-pack label per item.

Dove: Sells in mainland China?+

The brand does not sell through channels that require mainland China post-market testing.

Dove: Third-party certified?+

We record 2 distinct certifications across this brand's products.

What is Dove's ethics score?+

Dove averages 62/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.