Is Fjällräven ethical and cruelty-free?
Yes — Fjällräven scores 88/100 on EthiCompare, one of the stronger ratings in our database, with 2 of 4 ethics signals verified.
The evidence, signal by signal
Cruelty-freeverified
At least one product in our database carries a third-party cruelty-free certification.
Vegan optionsunverified
We have not verified certified vegan formulations for this brand.
Sells in mainland Chinaunverified
We have not confirmed this brand's mainland China distribution.
Third-party certifiedverified
We record 4 distinct certifications across this brand's products.
Scored with our public methodology.
Fjällräven products we score
A durable, water-resistant daypack made from G-1000 Eco (65% recycled polyester, 35% organic cotton) by a Swedish brand that prioritises transparency, long-lasting design, and environmental stewardship. This is a popular mid-size backpack for everyday commutes and short hikes, recently trending on Amazon as a top Prime Day deal in the outdoor/unisex backpack category.
More on Fjällräven
Is Fjällräven ethical? FAQs
Is Fjällräven cruelty-free?+
At least one product in our database carries a third-party cruelty-free certification.
Does Fjällräven have vegan products?+
We have not verified certified vegan formulations for this brand.
Does Fjällräven sell in mainland China?+
We have not confirmed this brand's mainland China distribution.
What is Fjällräven's ethics score?+
Fjällräven averages 88/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Fjällräven?+
See our full list of ethical alternatives to Fjällräven for better-scoring options in the same categories.