Is Hairstory ethical and cruelty-free?
Yes — Hairstory scores 94/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
Hairstory is a high-performance hair care brand and certified B Corp dedicated to reducing environmental impact through biodegradable formulas and a unique detergent-free approach to cleansing. The brand is notable for its commitment to environmental philanthropy and transparency, maintaining high ethical standards across its supply chain.
The evidence, signal by signal
Cruelty-freeverified
Cruelty-free; does not test finished products or ingredients on animals and is Leaping Bunny certified.
Vegan optionsunverified
Most products are vegan; the brand focuses on biodegradable, clean ingredients.
Sells in mainland Chinaverified
The brand does not sell through channels that require mainland China post-market testing.
Third-party certifiedverified
We record 4 distinct certifications across this brand's products.
Public pledges: Committed to reducing plastic waste through refill pouches and donating 1% of sales to environmental causes.
Scored with our public methodology. Profile last updated 2026-08-08.
Hairstory products we score
An innovative, detergent-free cream cleanser that replaces both shampoo and conditioner. New Wash is a radical shift toward minimalist, low-impact hair care that restores the scalp's natural balance.
Is Hairstory ethical? FAQs
Is Hairstory cruelty-free?+
Cruelty-free; does not test finished products or ingredients on animals and is Leaping Bunny certified.
Does Hairstory have vegan products?+
Most products are vegan; the brand focuses on biodegradable, clean ingredients.
Does Hairstory sell in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
What is Hairstory's ethics score?+
Hairstory averages 94/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Hairstory?+
See our full list of ethical alternatives to Hairstory for better-scoring options in the same categories.