Is KeepCup ethical and cruelty-free?

94/100 EthiCompare ethics score

Yes — KeepCup scores 94/100 on EthiCompare, one of the stronger ratings in our database, with 1 of 4 ethics signals verified.

The evidence, signal by signal

Cruelty-freeunverified

No third-party cruelty-free certification found on the products we track.

Vegan optionsunverified

We have not verified certified vegan formulations for this brand.

Sells in mainland Chinaunverified

We have not confirmed this brand's mainland China distribution.

Third-party certifiedverified

We record 2 distinct certifications across this brand's products.

Scored with our public methodology.

KeepCup products we score

Original Reusable Coffee Cup
94Excellent
B Corp Certified1% for the Planet
4.6 (5,200)

The world's first barista-standard reusable cup, designed to replace single-use paper cups and support the circular economy.

See the full KeepCup brand profile

More on KeepCup

Is KeepCup ethical? FAQs

Is KeepCup cruelty-free?+

No third-party cruelty-free certification found on the products we track.

Does KeepCup have vegan products?+

We have not verified certified vegan formulations for this brand.

Does KeepCup sell in mainland China?+

We have not confirmed this brand's mainland China distribution.

What is KeepCup's ethics score?+

KeepCup averages 94/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.

What are the best alternatives to KeepCup?+

See our full list of ethical alternatives to KeepCup for better-scoring options in the same categories.