Is Keeps ethical and cruelty-free?
Not really — Keeps fails 1 of the 4 ethics signals we track, including its animal-testing position, and holds no third-party certification we can verify.
Keeps is a direct-to-consumer telehealth brand specializing in FDA-approved hair loss treatments for men. Owned by Hims & Hers Health, it prioritizes medical accessibility over environmental sustainability, lacks major ethical certifications, and has no significant controversies.
The evidence, signal by signal
Cruelty-freeunverified
No formal animal testing policy disclosed; products may undergo regulatory-mandated testing.
Vegan optionsunverified
No vegan products or range identified.
Sells in mainland Chinaunverified
We have not confirmed this brand's mainland China distribution.
Third-party certifiedflagged
No independent certifications recorded on the products we track.
Public pledges: No sustainability pledges or environmental commitments found.
Scored with our public methodology. Profile last updated 2026-10-08.
More on Keeps
Is Keeps ethical? FAQs
Is Keeps cruelty-free?+
No formal animal testing policy disclosed; products may undergo regulatory-mandated testing.
Does Keeps have vegan products?+
No vegan products or range identified.
Does Keeps sell in mainland China?+
We have not confirmed this brand's mainland China distribution.
What is Keeps's ethics score?+
Keeps averages —/100 across 0 products we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Keeps?+
See our full list of ethical alternatives to Keeps for better-scoring options in the same categories.