Does Magnum test on animals?
Unilever states no animal testing except where required by law; China no longer mandates post-2021.
Animal testing rarely happens at the brand's own bench. The questions that decide the answer are whether suppliers test, whether the parent company tests, and whether the brand sells through channels that can require post-market testing.
The evidence behind the answer
Cruelty-freeverified
Unilever states no animal testing except where required by law; China no longer mandates post-2021.
Sells in mainland Chinaflagged
Selling through mainland Chinese retail has historically triggered post-market animal testing.
Scored with our public methodology.
More on Magnum
Magnum: frequently asked
Does Magnum test on animals?+
Unilever states no animal testing except where required by law; China no longer mandates post-2021.
Magnum: Cruelty-free?+
Unilever states no animal testing except where required by law; China no longer mandates post-2021.
Magnum: Vegan options?+
Yes, a small vegan line (Magnum Vegan) available in many markets, not third-party certified.
Magnum: Sells in mainland China?+
Selling through mainland Chinese retail has historically triggered post-market animal testing.
Magnum: Third-party certified?+
No independent certifications recorded on the products we track.
What is Magnum's ethics score?+
Magnum averages —/100 across 0 products we score on certifications, sourcing, labour, packaging and transparency.