Is MUJI sustainable?

Broadly yes — MUJI averages 77/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. Muji pledges to use 100% recycled or FSC-certified paper for catalogs by 2025 and to increase recycled plastic usage.

We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.

The evidence behind the answer

Cruelty-freeflagged

Muji does not publicly state a company-wide ban on animal testing and may test where legally required.

Third-party certifiedverified

We record 4 distinct certifications across this brand's products.

Scored with our public methodology.

More on MUJI

MUJI: frequently asked

Is MUJI sustainable?+

Broadly yes — MUJI averages 77/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. Muji pledges to use 100% recycled or FSC-certified paper for catalogs by 2025 and to increase recycled plastic usage.

MUJI: Cruelty-free?+

Muji does not publicly state a company-wide ban on animal testing and may test where legally required.

MUJI: Vegan options?+

Muji offers a 'Vegan Care' skincare line but does not certify it with third parties.

MUJI: Sells in mainland China?+

Selling through mainland Chinese retail has historically triggered post-market animal testing.

MUJI: Third-party certified?+

We record 4 distinct certifications across this brand's products.

What is MUJI's ethics score?+

MUJI averages 77/100 across 2 products we score on certifications, sourcing, labour, packaging and transparency.