Is Neutrogena ethical and cruelty-free?
Mixed — Neutrogena scores 45/100. There are verified positives, but the transparency and certification record is thin.
Neutrogena is a Kenvue brand, spun out of Johnson & Johnson in 2023. It is not certified cruelty-free and is available in mainland China.
The evidence, signal by signal
Cruelty-freeflagged
Not certified cruelty-free. Kenvue states animal testing is only carried out where required by regulators.
Vegan optionsunverified
Some products are vegan-formulated but the range is not certified vegan.
Sells in mainland Chinaflagged
Selling through mainland Chinese retail has historically triggered post-market animal testing.
Third-party certifiedflagged
No independent certifications recorded on the products we track.
Public pledges: Kenvue reports recyclable-packaging and carbon targets at group level.
Scored with our public methodology. Profile last updated 2026-08-16.
Neutrogena products we score
Neutrogena
Neutrogena Makeup Remover Face Wipes, Daily Cleansing Facial Towelettes, 25 Count (Pack of 3)
$Convenient and effective makeup wipes for on-the-go cleansing, but non-recyclable packaging and disposable wipes contribute to plastic waste crisis.
Is Neutrogena ethical? FAQs
Is Neutrogena cruelty-free?+
Not certified cruelty-free. Kenvue states animal testing is only carried out where required by regulators.
Does Neutrogena have vegan products?+
Some products are vegan-formulated but the range is not certified vegan.
Does Neutrogena sell in mainland China?+
Selling through mainland Chinese retail has historically triggered post-market animal testing.
What is Neutrogena's ethics score?+
Neutrogena averages 45/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Neutrogena?+
See our full list of ethical alternatives to Neutrogena for better-scoring options in the same categories.