Is Nordgreen ethical and cruelty-free?

89/100 EthiCompare ethics score

Yes — Nordgreen scores 89/100 on EthiCompare, one of the stronger ratings in our database, with 1 of 4 ethics signals verified.

Nordgreen is a Danish watch brand that combines minimalist design with a strong ethical framework, holding B Corp, Climate Neutral, and FSC certifications. It offers a fully vegan product line, carbon-neutral shipping, and supports global causes through its giving-back program, with no major controversies on record.

The evidence, signal by signal

Cruelty-freeflagged

Nordgreen does not test on animals, nor does it commission any third-party animal testing.

Vegan optionsunverified

Yes, all Nordgreen watches and straps are 100% vegan, using no animal-derived materials.

Sells in mainland Chinaflagged

Selling through mainland Chinese retail has historically triggered post-market animal testing.

Third-party certifiedverified

We record 3 distinct certifications across this brand's products.

Public pledges: Net-zero emissions target by 2030, annual carbon offsetting via Climate Neutral, and a watch recycling program.

Scored with our public methodology. Profile last updated 2026-08-20.

Nordgreen products we score

Classic 40mm Petite Mesh Watch
89Excellent
B CorpClimate NeutralFSC Certified
4.6 (8,500)

A sophisticated Danish-designed timepiece from a B Corp brand that offsets every product's carbon footprint and allows customers to donate to specific causes.

See the full Nordgreen brand profile

More on Nordgreen

Is Nordgreen ethical? FAQs

Is Nordgreen cruelty-free?+

Nordgreen does not test on animals, nor does it commission any third-party animal testing.

Does Nordgreen have vegan products?+

Yes, all Nordgreen watches and straps are 100% vegan, using no animal-derived materials.

Does Nordgreen sell in mainland China?+

Selling through mainland Chinese retail has historically triggered post-market animal testing.

What is Nordgreen's ethics score?+

Nordgreen averages 89/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.

What are the best alternatives to Nordgreen?+

See our full list of ethical alternatives to Nordgreen for better-scoring options in the same categories.