Is Pela ethical and cruelty-free?
Yes — Pela scores 95.5/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
Pela is a pioneering sustainable accessories brand best known for creating the world's first compostable phone cases and high-performance plant-based watch bands. As a certified B Corp and Climate Neutral company, they prioritize circularity and waste reduction through innovative material science.
The evidence, signal by signal
Cruelty-freeverified
Pela does not conduct or commission animal testing on its products or materials.
Vegan optionsunverified
Pela's entire product range is 100% vegan and PETA-approved.
Sells in mainland Chinaverified
The brand does not sell through channels that require mainland China post-market testing.
Third-party certifiedverified
We record 4 distinct certifications across this brand's products.
Public pledges: Committed to removing 1 billion pounds of plastic from the waste stream and maintaining 100% carbon neutrality.
Scored with our public methodology. Profile last updated 2026-07-24.
Pela products we score
A fully compostable and vegan watch strap made from apple waste and bio-polymers, offering a sustainable alternative to animal leather and silicone.
The world's first smart waste kitchen composter that turns food scraps into nutrient-rich dirt overnight using a waterless, energy-efficient drying and grinding process.
A revolutionary smartphone case grown from mushroom mycelium and flax shive, offering 100% compostability without sacrificing drop protection.
The world's first compostable watch band, made from Flaxstic—a plant-based material that eliminates the need for plastic waste in tech accessories.
Is Pela ethical? FAQs
Is Pela cruelty-free?+
Pela does not conduct or commission animal testing on its products or materials.
Does Pela have vegan products?+
Pela's entire product range is 100% vegan and PETA-approved.
Does Pela sell in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
What is Pela's ethics score?+
Pela averages 95.5/100 across 4 products we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Pela?+
See our full list of ethical alternatives to Pela for better-scoring options in the same categories.