Is Rejoice ethical and cruelty-free?
Not really — Rejoice fails 3 of the 4 ethics signals we track, including its animal-testing position, and holds no third-party certification we can verify.
Rejoice, a mass-market hair care brand owned by Procter & Gamble, offers budget-friendly shampoos and conditioners with limited ethical certifications and a known history of animal testing due to its parent company's sales in China, though it has made some sustainability pledges regarding packaging and water conservation.
The evidence, signal by signal
Cruelty-freeflagged
P&G allows animal testing where required by law, including China, so Rejoice is not considered cruelty-free.
Vegan optionsunverified
We have not verified certified vegan formulations for this brand.
Sells in mainland Chinaflagged
Selling through mainland Chinese retail has historically triggered post-market animal testing.
Third-party certifiedflagged
No independent certifications recorded on the products we track.
Public pledges: Rejoice parent company P&G aims for 100% recyclable or reusable packaging by 2030 and 50% reduction in virgin plastic by 2025.
Scored with our public methodology. Profile last updated 2026-09-19.
More on Rejoice
Is Rejoice ethical? FAQs
Is Rejoice cruelty-free?+
P&G allows animal testing where required by law, including China, so Rejoice is not considered cruelty-free.
Does Rejoice have vegan products?+
We have not verified certified vegan formulations for this brand.
Does Rejoice sell in mainland China?+
Selling through mainland Chinese retail has historically triggered post-market animal testing.
What is Rejoice's ethics score?+
Rejoice averages —/100 across 0 products we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Rejoice?+
See our full list of ethical alternatives to Rejoice for better-scoring options in the same categories.