Is United By Blue ethical and cruelty-free?

90.6/100 EthiCompare ethics score

Yes — United By Blue scores 90.6/100 on EthiCompare, one of the stronger ratings in our database, with 2 of 4 ethics signals verified.

United by Blue is a sustainable outdoor apparel brand dedicated to ocean conservation, removing one pound of trash from waterways for every product sold. The brand utilizes high-quality recycled materials and holds numerous third-party certifications to validate its social and environmental impact.

The evidence, signal by signal

Cruelty-freeunverified

United by Blue does not conduct or commission animal testing on any of its products or ingredients.

Vegan optionsunverified

Large selection of vegan-friendly bags and apparel; some items contain wool or responsibly sourced down.

Sells in mainland Chinaverified

The brand does not sell through channels that require mainland China post-market testing.

Third-party certifiedverified

We record 5 distinct certifications across this brand's products.

Public pledges: Removes one pound of trash from waterways for every product sold and has eliminated single-use plastics from its supply chain.

Scored with our public methodology. Profile last updated 2026-08-05.

United By Blue products we score

Daypack in Recycled Canvas
95Excellent
B CorpClimate NeutralGOTS1% for the Planet
4.7 (890)

A highly durable, weather-resistant backpack made from recycled plastic bottles, with a commitment to removing one pound of trash from oceans for every product sold.

The Go-Anywhere Duffel 40L
95Excellent
B CorpGOTSClimate Neutral
4.9 (520)

A rugged, water-resistant duffel bag made from recycled polyester and organic cotton, with a commitment to ocean cleaning for every product sold.

The Re-Wilding Adventure Set
92Excellent
B CorpClimate NeutralGlobal Recycled Standard
4.8 (420)

A high-performance seasonal gift set featuring recycled materials and a commitment to ocean conservation through trash removal for every item sold.

The Everyday Backpack (Recycled Ocean Plastic Edition)
B CorpClimate NeutralGOTS
4.6 (1,250)

An ergonomically designed laptop backpack that removes 1lb of trash from oceans for every product sold.

The All-Paq Backpack

United By Blue

The All-Paq Backpack

$$
82Excellent
B CorpGlobal Recycled Standard
4.5 (840)

A versatile, water-resistant backpack made from recycled plastic bottles, where every purchase removes trash from the ocean.

See the full United By Blue brand profile

Is United By Blue ethical? FAQs

Is United By Blue cruelty-free?+

United by Blue does not conduct or commission animal testing on any of its products or ingredients.

Does United By Blue have vegan products?+

Large selection of vegan-friendly bags and apparel; some items contain wool or responsibly sourced down.

Does United By Blue sell in mainland China?+

The brand does not sell through channels that require mainland China post-market testing.

What is United By Blue's ethics score?+

United By Blue averages 90.6/100 across 5 products we score on certifications, sourcing, labour, packaging and transparency.

What are the best alternatives to United By Blue?+

See our full list of ethical alternatives to United By Blue for better-scoring options in the same categories.