Is Vrai sustainable?
Broadly yes — Vrai averages 94/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. Committed to zero-emission diamond production using 100% renewable energy and 100% recycled precious metals.
We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.
The evidence behind the answer
Cruelty-freeverified
No animal testing is conducted or commissioned for any products.
Third-party certifiedverified
We record 4 distinct certifications across this brand's products.
Scored with our public methodology.
More on Vrai
Vrai: frequently asked
Is Vrai sustainable?+
Broadly yes — Vrai averages 94/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. Committed to zero-emission diamond production using 100% renewable energy and 100% recycled precious metals.
Vrai: Cruelty-free?+
No animal testing is conducted or commissioned for any products.
Vrai: Vegan options?+
100% vegan; no animal-derived materials such as pearls or leather are used.
Vrai: Sells in mainland China?+
Selling through mainland Chinese retail has historically triggered post-market animal testing.
Vrai: Third-party certified?+
We record 4 distinct certifications across this brand's products.
What is Vrai's ethics score?+
Vrai averages 94/100 across 2 products we score on certifications, sourcing, labour, packaging and transparency.