Is Attitude ethical and cruelty-free?

92/100 EthiCompare ethics score

Yes — Attitude scores 92/100 on EthiCompare, one of the stronger ratings in our database, with 4 of 4 ethics signals verified.

Attitude is a Canadian personal care and household brand with a strong ethics score of 92/100, known for its extensive third-party certifications and climate-neutral commitment. It offers a fully vegan and cruelty-free product range with no major controversies.

The evidence, signal by signal

Cruelty-freeverified

Attitude does not test on animals and is certified cruelty-free by PETA and Leaping Bunny.

Vegan optionsverified

All Attitude products are 100% vegan, free from animal-derived ingredients.

Sells in mainland Chinaverified

The brand does not sell through channels that require mainland China post-market testing.

Third-party certifiedverified

We record 4 distinct certifications across this brand's products.

Public pledges: Climate Neutral certified, uses 100% recyclable PCR packaging, and supports plastic neutrality and 1% for the Planet.

Scored with our public methodology. Profile last updated 2026-09-01.

Attitude products we score

Attitude Fruit and Vegetable Wash
EWG VerifiedPETA ApprovedVeganClimate Neutral
4.8 (5,200)

A worry-free produce wash that effectively removes pesticides, wax, and soil using only plant-derived, non-toxic ingredients.

✨
79Excellent
EWG VerifiedPETA ApprovedVeganClimate Neutral
4.4 (5,200)

A clean, worry-free shampoo focused on ingredient safety and plastic reduction through innovative refill systems and ECOLOGO-certified production.

See the full Attitude brand profile

More on Attitude

Is Attitude ethical? FAQs

Is Attitude cruelty-free?+

Attitude does not test on animals and is certified cruelty-free by PETA and Leaping Bunny.

Does Attitude have vegan products?+

All Attitude products are 100% vegan, free from animal-derived ingredients.

Does Attitude sell in mainland China?+

The brand does not sell through channels that require mainland China post-market testing.

What is Attitude's ethics score?+

Attitude averages 92/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.

What are the best alternatives to Attitude?+

See our full list of ethical alternatives to Attitude for better-scoring options in the same categories.