Is Beautycounter sustainable?
Broadly yes — Beautycounter averages 92/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. 100% recyclable, refillable, or compostable packaging by 2025.
We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.
The evidence behind the answer
Cruelty-freeverified
Cruelty-free; no animal testing performed on ingredients or finished products.
Third-party certifiedverified
We record 3 distinct certifications across this brand's products.
Scored with our public methodology.
More on Beautycounter
Beautycounter: frequently asked
Is Beautycounter sustainable?+
Broadly yes — Beautycounter averages 92/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. 100% recyclable, refillable, or compostable packaging by 2025.
Beautycounter: Cruelty-free?+
Cruelty-free; no animal testing performed on ingredients or finished products.
Beautycounter: Vegan options?+
Not 100% vegan; offers a mix of vegan and non-vegan (beeswax/carmine) products.
Beautycounter: Sells in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
Beautycounter: Third-party certified?+
We record 3 distinct certifications across this brand's products.
What is Beautycounter's ethics score?+
Beautycounter averages 92/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.