Is Charmin sustainable?

We do not yet score enough Charmin products to give the brand a sustainability rating. Aims for 100% FSC-certified virgin fiber by 2025, with reductions in emissions and water use.

We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.

The evidence behind the answer

Cruelty-freeflagged

Parent company P&G does not test on animals except where required by law, which may apply in China.

Third-party certifiedflagged

No independent certifications recorded on the products we track.

Scored with our public methodology.

More on Charmin

Charmin: frequently asked

Is Charmin sustainable?+

We do not yet score enough Charmin products to give the brand a sustainability rating. Aims for 100% FSC-certified virgin fiber by 2025, with reductions in emissions and water use.

Charmin: Cruelty-free?+

Parent company P&G does not test on animals except where required by law, which may apply in China.

Charmin: Vegan options?+

No specific vegan range; product contains no animal ingredients but not certified vegan.

Charmin: Sells in mainland China?+

Selling through mainland Chinese retail has historically triggered post-market animal testing.

Charmin: Third-party certified?+

No independent certifications recorded on the products we track.

What is Charmin's ethics score?+

Charmin averages —/100 across 0 products we score on certifications, sourcing, labour, packaging and transparency.