Is Chippin ethical and cruelty-free?
Yes — Chippin scores 94/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
Chippin is a pioneering pet nutrition brand dedicated to reducing the environmental footprint of dog treats and food through the use of alternative, low-impact proteins like crickets and silver carp. By utilizing Certified Humane and eco-friendly ingredients, they offer a transparent and sustainable alternative to traditional carbon-intensive meat products.
The evidence, signal by signal
Cruelty-freeverified
Chippin does not conduct or commission any invasive animal testing and is PETA-certified cruelty-free.
Vegan optionsunverified
Not strictly vegan as they use insect protein and wild-caught fish, but they offer meat-free alternatives to traditional livestock.
Sells in mainland Chinaverified
The brand does not sell through channels that require mainland China post-market testing.
Third-party certifiedverified
We record 3 distinct certifications across this brand's products.
Public pledges: Committed to using 80% less land and water through insect protein and supporting ecosystem health by sourcing invasive species.
Scored with our public methodology. Profile last updated 2026-08-06.
Chippin products we score
An eco-revolutionary dog treat powered by cricket protein, designed to reduce the carbon pawprint while providing a hypoallergenic, nutrient-dense snack that uses 99% less water than beef-based alternatives.
Is Chippin ethical? FAQs
Is Chippin cruelty-free?+
Chippin does not conduct or commission any invasive animal testing and is PETA-certified cruelty-free.
Does Chippin have vegan products?+
Not strictly vegan as they use insect protein and wild-caught fish, but they offer meat-free alternatives to traditional livestock.
Does Chippin sell in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
What is Chippin's ethics score?+
Chippin averages 94/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Chippin?+
See our full list of ethical alternatives to Chippin for better-scoring options in the same categories.