Does Colorful Standard test on animals?
The brand does not conduct or commission animal testing on any of its products or materials.
Animal testing rarely happens at the brand's own bench. The questions that decide the answer are whether suppliers test, whether the parent company tests, and whether the brand sells through channels that can require post-market testing.
The evidence behind the answer
Cruelty-freeverified
The brand does not conduct or commission animal testing on any of its products or materials.
Sells in mainland Chinaverified
The brand does not sell through channels that require mainland China post-market testing.
Scored with our public methodology.
More on Colorful Standard
Colorful Standard: frequently asked
Does Colorful Standard test on animals?+
The brand does not conduct or commission animal testing on any of its products or materials.
Colorful Standard: Cruelty-free?+
The brand does not conduct or commission animal testing on any of its products or materials.
Colorful Standard: Vegan options?+
Most products are 100% vegan (cotton-based); wool items are clearly labeled and sourced responsibly.
Colorful Standard: Sells in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
Colorful Standard: Third-party certified?+
We record 4 distinct certifications across this brand's products.
What is Colorful Standard's ethics score?+
Colorful Standard averages 89.3/100 across 3 products we score on certifications, sourcing, labour, packaging and transparency.