Leaping Bunny
The strictest globally recognised cruelty-free certification with supplier audits.
What it is
Run by Cruelty Free International and the Coalition for Consumer Information on Cosmetics, Leaping Bunny certifies that no new animal testing is used at any stage of product development — by the brand, its ingredient suppliers, or third parties on its behalf.
How it's verified
Brands adopt a fixed Cut-Off Date for animal-tested ingredients, monitor their entire supply chain annually, and submit to independent third-party audits. Unlike PETA's Beauty Without Bunnies, Leaping Bunny audits ingredient suppliers directly.
What to look for
The bunny-leaping logo with 'Cruelty Free International' or 'Leaping Bunny Program' text. Verify the brand at leapingbunny.org — the searchable database is updated quarterly.
Watch out for
A logo without 'Leaping Bunny' wordmark may be the unrelated PETA bunny. Both are valid but the standards differ.
What it doesn't cover
Leaping Bunny does not certify vegan status — products may still contain animal-derived ingredients. It also does not address ingredient safety, environmental impact or labour conditions.
Top Leaping Bunny-certified products
The highest-scoring products in our database that carry Leaping Bunny certification.
A highly concentrated, versatile cleaner formulated for tough tasks like outdoor furniture and gardening tools, without synthetic dyes or fragrances.
An industry gold standard for ethical home care, this ultra-concentrated soap uses organic oils and fair-trade ingredients for a versatile, biodegradable cleaning solution.
A high-protein, sustainably sourced raw dog food featuring humanely raised chicken and traceable ingredients.
A revolutionary composting vertical planter designed to grow 50 plants in 4 square feet, utilizing high-quality food-grade plastic and supporting circular economy principles.
A revolutionary zero-waste laundry solution that eliminates plastic jugs and water-heavy shipping while using plant-derived ingredients.
A professional-grade, phosphate-free car shampoo that prioritizes groundwater safety without sacrificing a high-gloss finish.
Frequently asked
Can a Leaping Bunny brand sell in mainland China?+
Historically no — Chinese regulators required animal testing on imported general cosmetics. Reforms since 2021 have created a cruelty-free pathway for most general cosmetics, and Leaping Bunny now permits certified brands to use it.