Is Kide ethical and cruelty-free?
Yes — Kide scores 89/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
The evidence, signal by signal
Cruelty-freeverified
At least one product in our database carries a third-party cruelty-free certification.
Vegan optionsverified
Certified vegan products appear in this brand's range.
Sells in mainland Chinaunverified
We have not confirmed this brand's mainland China distribution.
Third-party certifiedverified
We record 4 distinct certifications across this brand's products.
Scored with our public methodology.
Kide products we score
A high-performance, smudge-proof liquid eyeliner designed for active lifestyles, enriched with sustainably sourced Marula oil from Namibia.
More on Kide
Is Kide ethical? FAQs
Is Kide cruelty-free?+
At least one product in our database carries a third-party cruelty-free certification.
Does Kide have vegan products?+
Certified vegan products appear in this brand's range.
Does Kide sell in mainland China?+
We have not confirmed this brand's mainland China distribution.
What is Kide's ethics score?+
Kide averages 89/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Kide?+
See our full list of ethical alternatives to Kide for better-scoring options in the same categories.