Is Kin+Kind ethical and cruelty-free?
Yes — Kin+Kind scores 95/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
kin+kind is a mission-driven pet care brand specializing in USDA Organic, hand-crafted grooming products that prioritize both animal welfare and environmental sustainability. The company distinguishes itself through a vet-formulated approach, strictly avoiding synthetic chemicals while maintaining rigorous cruelty-free standards.
The evidence, signal by signal
Cruelty-freeverified
Strictly cruelty-free; no animal testing is conducted on finished products or ingredients by the brand or its suppliers.
Vegan optionsunverified
The vast majority of products are 100% vegan and plant-based.
Sells in mainland Chinaverified
The brand does not sell through channels that require mainland China post-market testing.
Third-party certifiedverified
We record 3 distinct certifications across this brand's products.
Public pledges: Focuses on domestic manufacturing, organic ingredients, and recyclable packaging to minimize carbon footprint.
Scored with our public methodology. Profile last updated 2026-08-05.
Kin+Kind products we score
Kin+Kind offers vet-formulated, hand-crafted pet grooming products that are both effective and ethically produced. This shampoo uses organic oils and is completely free of synthetic fragrances and sulfates.
Is Kin+Kind ethical? FAQs
Is Kin+Kind cruelty-free?+
Strictly cruelty-free; no animal testing is conducted on finished products or ingredients by the brand or its suppliers.
Does Kin+Kind have vegan products?+
The vast majority of products are 100% vegan and plant-based.
Does Kin+Kind sell in mainland China?+
The brand does not sell through channels that require mainland China post-market testing.
What is Kin+Kind's ethics score?+
Kin+Kind averages 95/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Kin+Kind?+
See our full list of ethical alternatives to Kin+Kind for better-scoring options in the same categories.