Is Natura ethical and cruelty-free?
Yes — Natura scores 93.3/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.
The evidence, signal by signal
Cruelty-freeverified
At least one product in our database carries a third-party cruelty-free certification.
Vegan optionsverified
Certified vegan products appear in this brand's range.
Sells in mainland Chinaunverified
We have not confirmed this brand's mainland China distribution.
Third-party certifiedverified
We record 6 distinct certifications across this brand's products.
Scored with our public methodology.
Natura products we score

A Brazilian-made, TSA-compliant baby skincare kit featuring ethically sourced Cupuaçu butter to protect and nourish sensitive skin.

A high-performance restorative ritual from Brazil’s top B Corp, utilizing Amazonian Murumuru butter to repair damaged hair while protecting forest biodiversity.

A budget-friendly aroma-therapeutic candle from Brazil’s leading B Corp, utilizing wild-harvested Copaiba to soothe hormonal anxiety.
More on Natura
Is Natura ethical? FAQs
Is Natura cruelty-free?+
At least one product in our database carries a third-party cruelty-free certification.
Does Natura have vegan products?+
Certified vegan products appear in this brand's range.
Does Natura sell in mainland China?+
We have not confirmed this brand's mainland China distribution.
What is Natura's ethics score?+
Natura averages 93.3/100 across 3 products we score on certifications, sourcing, labour, packaging and transparency.
What are the best alternatives to Natura?+
See our full list of ethical alternatives to Natura for better-scoring options in the same categories.