Is Natural Balance sustainable?
We do not yet score enough Natural Balance products to give the brand a sustainability rating. Aims for 100% recyclable, renewable, or compostable packaging by 2025 under parent company J.M. Smucker's sustainability plan.
We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.
The evidence behind the answer
Cruelty-freeflagged
The brand conducts AAFCO-required feeding trials but does not test finished pet products on animals unnecessarily; parent company J.M. Smucker has been involved in animal testing for human food.
Third-party certifiedflagged
No independent certifications recorded on the products we track.
Scored with our public methodology.
More on Natural Balance
Natural Balance: frequently asked
Is Natural Balance sustainable?+
We do not yet score enough Natural Balance products to give the brand a sustainability rating. Aims for 100% recyclable, renewable, or compostable packaging by 2025 under parent company J.M. Smucker's sustainability plan.
Natural Balance: Cruelty-free?+
The brand conducts AAFCO-required feeding trials but does not test finished pet products on animals unnecessarily; parent company J.M. Smucker has been involved in animal testing for human food.
Natural Balance: Vegan options?+
Offers a limited vegetarian formula but no dedicated vegan line and no vegan certification.
Natural Balance: Sells in mainland China?+
Selling through mainland Chinese retail has historically triggered post-market animal testing.
Natural Balance: Third-party certified?+
No independent certifications recorded on the products we track.
What is Natural Balance's ethics score?+
Natural Balance averages —/100 across 0 products we score on certifications, sourcing, labour, packaging and transparency.