Is Paula's Choice ethical and cruelty-free?

84/100 EthiCompare ethics score

Yes — Paula's Choice scores 84/100 on EthiCompare, one of the stronger ratings in our database, with 3 of 4 ethics signals verified.

Paula's Choice is a science-driven skincare brand recognized for its commitment to ingredient transparency, cruelty-free practices, and high-performance formulas. While not fully vegan, the brand maintains rigorous safety standards and has recently intensified its sustainability efforts through B Corp certification and global recycling initiatives.

The evidence, signal by signal

Cruelty-freeverified

Cruelty-free and Leaping Bunny certified; does not test on animals at any stage of production.

Vegan optionsunverified

Majority vegan; animal-derived ingredients like beeswax are clearly disclosed on ingredient lists.

Sells in mainland Chinaverified

The brand does not sell through channels that require mainland China post-market testing.

Third-party certifiedverified

We record 4 distinct certifications across this brand's products.

Public pledges: Committed to Net Zero by 2040 and 100% recyclable, reusable, or compostable packaging by 2025.

Scored with our public methodology. Profile last updated 2026-07-28.

Paula's Choice products we score

Earth Sourced Perfectly Natural Cleanser
92Excellent
Leaping BunnyFSC CertifiedB Corp
4.5 (2,100)

A 98% natural origin cleanser designed for sensitive skin, backed by a brand renowned for ingredient transparency and scientific rigor.

✨

Paula's Choice

The UnScrub

$$
76Excellent
Leaping BunnyEWG Verified
4.5 (1,100)

A revolutionary physical exfoliant that uses pressure-sensitive jojoba beads instead of plastic microbeads, prioritizing skin barrier health and environmental safety.

See the full Paula's Choice brand profile

More on Paula's Choice

Is Paula's Choice ethical? FAQs

Is Paula's Choice cruelty-free?+

Cruelty-free and Leaping Bunny certified; does not test on animals at any stage of production.

Does Paula's Choice have vegan products?+

Majority vegan; animal-derived ingredients like beeswax are clearly disclosed on ingredient lists.

Does Paula's Choice sell in mainland China?+

The brand does not sell through channels that require mainland China post-market testing.

What is Paula's Choice's ethics score?+

Paula's Choice averages 84/100 across 2 products we score on certifications, sourcing, labour, packaging and transparency.

What are the best alternatives to Paula's Choice?+

See our full list of ethical alternatives to Paula's Choice for better-scoring options in the same categories.