Is Simple sustainable?

We do not yet score enough Simple products to give the brand a sustainability rating. Parent company Unilever targets 100% recyclable packaging by 2025 and reduced virgin plastic use; Simple uses some recycled content and FSC-certified cardboard.

We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.

The evidence behind the answer

Cruelty-freeflagged

Brand does not test on animals itself but products are sold in China where post-market animal testing is required by law.

Third-party certifiedflagged

No independent certifications recorded on the products we track.

Scored with our public methodology.

More on Simple

Simple: frequently asked

Is Simple sustainable?+

We do not yet score enough Simple products to give the brand a sustainability rating. Parent company Unilever targets 100% recyclable packaging by 2025 and reduced virgin plastic use; Simple uses some recycled content and FSC-certified cardboard.

Simple: Cruelty-free?+

Brand does not test on animals itself but products are sold in China where post-market animal testing is required by law.

Simple: Vegan options?+

Simple has no official vegan range; many products contain animal-derived ingredients.

Simple: Sells in mainland China?+

Selling through mainland Chinese retail has historically triggered post-market animal testing.

Simple: Third-party certified?+

No independent certifications recorded on the products we track.

What is Simple's ethics score?+

Simple averages —/100 across 0 products we score on certifications, sourcing, labour, packaging and transparency.