Is The Good Stuff sustainable?
Broadly yes — The Good Stuff averages 82/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. Independent certifications on its products back part of the claim.
We read sustainability as verifiable practice, not marketing: third-party certification, packaging design, sourcing disclosure and published, dated targets. Claims without evidence score as unverified.
The evidence behind the answer
Cruelty-freeverified
At least one product in our database carries a third-party cruelty-free certification.
Third-party certifiedverified
We record 4 distinct certifications across this brand's products.
Scored with our public methodology.
What The Good Stuff's products show
Of the 1 The Good Stuff product we score, 1 holds at least one sustainability or labour certification on file, and the ethics score is 82/100.
| Product | Organic | Fair labour | Recyclable / compostable | Plastic-free packaging | Relevant certifications | Score |
|---|---|---|---|---|---|---|
| The Good Stuff Shampoo & Conditioner Set – Faith-Filled Family Bundle (Rosemary & Lavender, 12 fl oz each) | Unverified | Unverified | Yes | No | Climate Neutral | 82 |
"Yes" means a matching certification, label or material note is recorded for that product; "Unverified" means we hold no evidence either way, not that the answer is no.
How to check this yourself
Sustainability claims are only as good as the evidence behind them. Before you buy:
- Prefer independent certifications with a public register (B Corp, Fair Trade, FSC, GOTS, USDA Organic) over self-declared badges.
- Check whether the claim covers the whole product or one ingredient, and whether packaging is genuinely recyclable where you live.
- Look for dated, measurable targets and progress reports rather than open-ended pledges.
More on The Good Stuff
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The Good Stuff: frequently asked
Is The Good Stuff sustainable?+
Broadly yes — The Good Stuff averages 82/100 on EthiCompare, and its packaging, sourcing and certification record hold up better than most brands we track. Independent certifications on its products back part of the claim. Of the 1 The Good Stuff product we score, 1 holds at least one sustainability or labour certification on file, and the ethics score is 82/100.
The Good Stuff: Cruelty-free?+
At least one product in our database carries a third-party cruelty-free certification.
The Good Stuff: Vegan options?+
Certified vegan products appear in this brand's range.
The Good Stuff: Sells in mainland China?+
We have not confirmed this brand's mainland China distribution.
The Good Stuff: Third-party certified?+
We record 4 distinct certifications across this brand's products.
What is The Good Stuff's ethics score?+
The Good Stuff averages 82/100 across 1 product we score on certifications, sourcing, labour, packaging and transparency.