Who owns NYX?
NYX is owned by L'Oréal, which has held the brand since 2014. Acquired by L'Oréal in 2014.
Ownership sourceOwnership at a glance
L'Oréal's ethics record
L'Oréal funds alternative-testing research and its Garnier brand is Leaping Bunny approved, but the group is not cruelty-free overall because it sells in markets where post-market animal testing can be required.
Other brands L'Oréal owns
Ownership records come from company brand directories, filings and acquisition announcements. Read our methodology.
Who owns NYX? FAQs
Who owns NYX?+
NYX is owned by L'Oréal, which has held the brand since 2014. L'Oréal is the biggest cosmetics group in the world, owning Garnier, Maybelline, Kiehl's, Urban Decay, NYX, CeraVe, La Roche-Posay and Aesop.
When did L'Oréal buy NYX?+
L'Oréal has owned NYX since 2014.
Does the parent company change whether NYX is ethical?+
It changes where your money ends up. Certifications like Leaping Bunny and B Corp are audited at brand level, so NYX can hold marks its parent does not — but group-level policies on animal testing, sourcing and lobbying still apply to the profits.
What other brands does L'Oréal own?+
In our database, L'Oréal also owns Aesop, CeraVe, Garnier, Kiehl's, La Roche-Posay, Maybelline, Urban Decay.