Brands owned by Beiersdorf

Q: What brands are owned by Beiersdorf?

We track 2 Beiersdorf brands, each listed on this page with its ethics score, certifications and acquisition year.

2 brands tracked

Beiersdorf owns Nivea and Eucerin, plus the premium La Prairie and Chantecaille labels.

Hamburg, Germany · Skincare

The Beiersdorf portfolio

Brands owned by Beiersdorf with ethics scores and acquisition years
Brand	Owned since	Ethics score	Verdict
Eucerin	1900	Not scored	Reference only
Nivea	1911	Not scored	Reference only

Beiersdorf's ethics record

Beiersdorf reports climate and recycled-packaging targets but holds no third-party cruelty-free certification for Nivea, and sells in markets where post-market animal testing can apply.

Cross-check group-level issues on our controversy tracker.

Other parent companies

Unilever Nestlé L'Oréal Procter & Gamble Kenvue Colgate-Palmolive SC Johnson Clorox Estée Lauder Aurelius Group

Brands owned by Beiersdorf — FAQs

What brands are owned by Beiersdorf?+

In our database Beiersdorf owns Eucerin, Nivea. Each links through to its ownership page and, where we hold one, an ethics verdict.

Does buying a Beiersdorf sub-brand support Beiersdorf?+

Yes. Revenue from a subsidiary flows up to the group, even when the sub-brand holds its own Leaping Bunny, B Corp or vegan certification.

Is Beiersdorf cruelty-free?+

Beiersdorf reports climate and recycled-packaging targets but holds no third-party cruelty-free certification for Nivea, and sells in markets where post-market animal testing can apply.

How is this ownership list verified?+

Relationships come from company brand directories, annual reports and acquisition announcements, with the source linked on each brand's ownership page.